Shanghai
Client: TCL
Work: Full-Service Solution – Creative Design, R&D, Construction, Operation
Project Time: March 2025
TCL made a stunning appearance at the Shanghai Home Appliances Expo (AWE) with a lineup of iconic IPs including the Olympics, TCLArt, TCLGreen, TCLYoung, LPL+EDG, and Minions.
Acting as a “Spatial Magician,” Kastone created a gravitational field of future technology for TCL – blending minimalist aesthetics with hands-on experiences that made cutting-edge tech feel accessible. Lush green atmosphere zones enhanced visitor immersion, making every interaction memorable.
Driven by an obsession for detail, Kastone helped TCL tell a compelling and engaging tech story – where every touchpoint became a highlight moment..